TheStreet takes a look at some of the most interesting start-ups coming out of Silicon Alley which are helping create jobs.

NEW YORK (TheStreet) -- The Startup Foundation, a program designed to help cities foster entrepreneurship and ultimately create jobs, invited a dozen of New York's most promising start-ups on Thursday to demo their businesses.

As national unemployment continues to hover around 9%, start-ups are being touted as the most important sources of new jobs.

According to a study by the Kaufman Foundation, new firms add an average of 3 million jobs per year, compared to existing businesses which shed 1 million jobs annually.

Here's a peek at some of our favorite New York-based start-ups from the event, all of which are hoping to add new members to their teams in the next year.


KeyWifi is a new service that allows anyone, from consumers to small businesses, to rent out their excess WiFi bandwidth to others. The company's mission is to "bridge the digital divide" by allowing even those people who can't afford WiFi in their homes to have access at a low cost.

The service works like this: Say you're the owner of a coffee shop whose WiFi connection is only utilized during business hours. Through KeyWifi you can rent out your connection to others (i.e. an apartment complex nearby) during non peak hours. A KeyWifi user will pay $10 per month, two thirds of which will go to the coffee shop ("the supplier") and the remainder which will go to KeyWifi.

"This isn't about yuppies in Manhattan getting online," said CEO Adam Black. "This is about 15-year olds who wouldn't typically have access."

Around 21% of the U.S. market is not online, according to the Pew Internet and American life Project, presenting a large market opportunity for KeyWifi.

The company has six employees but is looking to add 10 to 12 in the next year.


Consmr is a reviews website for grocery and drugstore products, letting consumers check out product recommendations before they head to the register.

The start-up, headed by former Zagat mobile head Ryan Charles, is designed to help people avoid making poor purchases that drain their wallets and clutter their shelves.

"We live in a world of Yelp, Angie's List (:ANGI) and Rotten Tomatoes, but how do we find amazing products?" Charles said.

The site includes reviews of products ranging from baby foods and beverages to skin care and spirits. It also gives users recommendations for items they might like based on their past reviews.

The company has four employees and hopes to add an additional four by the end of the year.


LocalBonus is trying to eliminate the dozens of "buy one, get one free" punch cards from frozen yogurt shops and soup places you likely carry in your wallet.

To sign up for the service, you link your existing debit and credit cards to LocalBonus, essentially turning them into virtual loyalty cards with its merchant partners. The company has already signed up 51 merchants in New York and is looking into teaming up with other small businesses throughout the five boroughs.

When you pay with a connected card at a LocalBonus merchant, you receive 10 points per dollar spent. These dollars can then be redeemed for gift certificates, free services (tennis racquet stringing or a haircut, for example) and meals.

LocalBonus has two team members and expects to add two to 10 in the next year, said CEO Derek Webster.


Munchly is a new mobile app that lets consumers at sporting events and movie theaters order concessions directly to their seats rather than having to wait on line.

The service has already been tested with the Boston Red Sox's minor league team, the Lowell Spinners, and the company expects to soon roll out a pilot program at over 50 movie theaters.

It's also in talks with the Verizon Center in DC (home to the NHL's Capitals), the New York Mets, and is eyeing food trucks and golf courses as its next move.

CEO Andrew Tider said consumers who order on Munchly tend to spend $7 more on average than they would if they placed the order in person at the concessions stand.

--Written by Olivia Oran in New York.

>To follow the writer on Twitter, go to

>To submit a news tip, send an email to: